Tag Archives: New York Times

Social Media – The Latest Tool In Fighting Crime

Caught Web Handed is an article on FOXNews.com’s website detailing how law enforcement is using social media to catch criminals.

Yes some of them make it easy.  Stopping on the way out of a crime spree and checking a Facebook page is oh, let’s say hmmm, moronic.  Uploading video to Youtube detailing all the loot you picked up.  Yeah another real brainiac.

These are frightening situations and under no circumstances am I diminishing the pain and stress these situations cause.  But there are bigger fish to catch and social media is making it easier.

It’s a stretch to include email specifically as social media but it can get passed around the internet, mentioned in a Tweet or posted on a blog.  Even when it isn’t viral it can be archived until the tenth of never or whenever the sender/receiver needs it.

That’s how they tracked down Faisal Shahzad the man who set the Time Square bomb scare into motion.  The VIN was tracked to a teenager in Connecticut who had the car for sale on Craigslist.  Mr. Shahzad emailed her and then bought the car.

I’m glad he emailed.  It’s how he was caught. It’s also a stark reminder that online there are no casual conversations.

Have You Become Simply Proficient?

It’s become difficult to find anyone who thinks “No Child Left Behind” turned out well.  We expected our kids to become proficient.

The payoff to the school was so important that subjects not on the proficiency tests were dropped from the syllabus.  In at least one local high school in Toledo the physics class deleted the chapter on simple machines like pulleys, cranes and wheels. I didn’t know you could learn physics without that!

But, alas, it’s not on the test.  Art and music?  Why waste time on something so tangential to real learning?

Mark Edmundsen’s piece in the New York Times The Pink Floyd Night School is a reminder that we need to do other things than simply increase our facts base.

Are you learning more and more tactics for your particular niche?  Are facts and figures your stock in trade?  Is the information you’re sharing with clients findable elsewhere online?

By themselves these tasks are fine.  But how are you adding to the knowledge base? That requires original thought.  The ability to synthesize unrelated parts of the world.  A tremendous amount of looking at things other than your specialty.

Pass the proficiency test and you’ll find clients who need your services.  Get a reputation for creative problem solving using your technical skills and clients will find you.

Time Flies Even When You’re Not Having Fun

Wow.  I can’t believe it’s been 3 weeks since I posted here. I have another blog I contribute to and a website that I update like a blog.  Not an excuse, just an explanation.

There has been a lot going on in the internet marketing world.  Google Buzz has come out before most have caught on to Google Wave and it has changed every day as privacy issues were discussed everywhere – literally.

Facebook users have set up a group that claims its members will quit if there’s a fee associated.

Traditional news media source New York Times had an article on an entirely different way Google is helping SBOs use paid advertising on maps.

NBC was all a twitter (pun intended) because it didn’t know how to balance the delay of Olympics contests for prime time with the social media quickness of noting who won.

Kevin Smith made sure everyone knew he and Southwest Airlines were not a good fit.  SWA responded with an apology and $100 but it wasn’t a big enough effort. (Yeah, another pun. I’m on a roll.)

You’ll only find 15% of journalists admit SoMe is important but 89% use it to source stories.

So much has happened in the last three weeks.  Try to keep up with it. It’s amusing, interesting and, truth be told, a welcome respite from the sometimes not so fun real world.

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